C. R. Bard, Inc.

  • Product Manager

    Posted Date 1 month ago(5/18/2018 11:36 AM)
    Industry / Category
    Medical Device/Marketing
    Job ID
    Career Level
    Bard Peripheral Vascular
  • Overview

    Becton, Dickinson Interventional (BDI) is a leading multinational developer, manufacturer and marketer of innovative, life-enhancing medical technologies in the fields of vascular, urology, oncology and surgical specialty products, employing over 65,000 people across 50 countries around the world. Founded more than 100 years ago, BDI pioneered many devices that are cornerstones of modern healthcare.  BD - PI is the vascular division within BDI and focusses on interventional products for peripheral arterial disease (PAD), end stage renal disease (ESRD), and Cancer.


    We expect the highest levels of quality, integrity, service, and innovation from our employees – on the job and in the communities in which we work and live. In return, we foster an environment where individuals are treated with fairness, respect, and feel valued, acknowledged and rewarded.


    Be Your Best at BD-PI – and ultimately, you can have an impact on the lives of people around the world.


    Summary of Position with General Responsibilities

    The Product Manager will develop the strategic and tactical initiatives for a key market segment on a global basis. Prepare three-year strategic plans for a market segment and annual Marketing tactical plans projecting the direction and growth of the market, sales revenues, product lines, expenses, and profit and loss. Demonstrates leadership within the Division Marketing department, takes an active role in day-to-day operations, and plays a lead role in the product development activity for his/her business segment responsibility.

    Essential Job Functions

    • Work with R&D to develop a strong portfolio of product development projects that support the strategic direction and grow the business.
    • Build relationship with and know key customers/distributors and major buying groups.
    • Take an active role on product development teams as leader or key participant.
    • Communicate with domestic sales force and global marketing entities (directly and through international marketing).
    • Identify and communicate market trends to division management and internal “team.”
    • Develop and implement comprehensive product marketing plans including strategic and technical components.
    • Forecast sales volume, monthly and long-term (18 months).
    • Budget administration (promotional and expense).
    • Profit and loss responsibility for product line.
    • Identify and develop marketing programs, sales tools and promotions.
    • Assist in preparing Business Plan.
    • Recommend product line modifications, extensions, new products and product deletions

    Additional Desirable Qualifications Skills and Knowledge

    1. Excellent written and oral communication skills.
    2. Excellent interpersonal skills.
    3. Strong leadership capabilities.
    4. Team leader.
    5. Ability to handle/accept diversity and ambiguity.
    6. Proven or strong potential skills in coaching, developing and guiding subordinates.

    Education and/or Experience

    1. Bachelors Degree
    2. Minimum of five years sales/marketing experience in healthcare field.
    3. Minimum of one year sales experience preferred.
    4. MBA preferred, but not required.
    5. Prior experience in healthcare communications, education and promotions.
    6. Computer literate

    Physical Demands

    While performing the duties of this job, the employee is regularly required to stand, walk, sit and use hands to manipulate, handle or feel objects, tools, controls and office equipment. The employee frequently is required to talk and hear.The employee is occasionally required to reach with hands and arms and stoop, kneel or crouch. 

    Work Environment

    Candidate must be able to work in a team oriented, fast paced environment.  Bard Peripheral Vascular is an affirmative action, equal opportunity employer that values and actively seeks diversity in the workforce.

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